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Schools

Kicking Up Your Social Media

Kicking Up Your Social Media: Tools and Trends for a Successful Digital Communications Strategy – for Intermediate and Advanced Users

You know that a strong social media presence connects your organization with a broader range of audiences. In this information-packed 90-minute session for intermediate and advanced social network users, we’ll delve even deeper in the social media toolbox, examine trends and help you build a successful digital communications strategy that complements your existing marketing plans. After a short presentation by Carrie Fox, President of C. Fox Communications and winner of the 2010 Emerging Leader award from Washington Women in Public Relations, we will break out into niche workgroups to share ideas and challenges with each other. Then, we will ramp up your knowledge with a series of case studies designed to inspire your own digital strategy. Lastly, we’ll preview some growing trends in digital communications and creative technologies. To guide the session and to harness all of the new information gained during the day you'll take home a printed PR handbook.

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